Responsibilities Include:
Steer the information architecture process for digital projects, constructing sitemaps while deliberating the effects of content structure and hierarchy
Produce a variety of content strategy deliverables such as content guidelines, workflows, audits, templates, outlines, manuscripts, editorial calendars, and style guides to support the development of an effective website
Conceptualize content types and topics in support of overall communications goals, branding, and digital strategy
Create brand-appropriate messaging and style guidelines, including voice and tone, to guide web content creation
Write copy, as well as work with internal copywriters and client-side content contributors, managing workflow for content deliverables
Decipher user research findings, analytics, and other data to inform the creation of a content strategy
Occasional participation in business development process and scoping for new business
Required Qualifications:
6+ years of full-time agency or consulting content strategy experience required
Provide link to, or PDF of content strategy work/portfolio
Excellent verbal and written communication as well as presentation skills
Experience supporting site migrations and redesigns
Ability to lead training sessions or workshops